Free
$0 per month
A first look at a gap worth exploring.
Sign up- 1 idea each month
- Up to 3 competitors per idea
- A basic feature comparison
- A short view of possible gaps
For your first question.
Pricing
Start with a question.
Choose how far to go.
Try one idea for free. Choose a paid plan when you need more research and a fuller view of what to build.
Plus
Room to explore$29 per month
Turn the gaps into a clear first build.
Sign up- 5 ideas each month
- Up to 10 competitors per idea
- Customer review analysis
- A full feature comparison
- A product tree and first build plan
- Links to research sources
For a product you want to build.
Pro
$79 per month
Explore more ideas with a deeper plan.
Sign up- 20 ideas each month
- Up to 25 competitors per idea
- Everything in Plus
- A business model for each idea
- Strengths, weaknesses, opportunities, and risks
- Compare several product directions
For more room to explore.
Compare the plans
| What you get | Free | Plus | Pro |
|---|---|---|---|
| Ideas each month | 1 | 5 | 20 |
| Competitors per idea | Up to 3 | Up to 10 | Up to 25 |
| Feature comparison | Basic | Full | Full |
| Customer review analysis | Not included | Included | Included |
| Product tree and first build plan | Not included | Included | Included |
| Links to research sources | Not included | Included | Included |
| Business model for each idea | Not included | Not included | Included |
| Strengths, weaknesses, opportunities, and risks | Not included | Not included | Included |
| Compare several product directions | Not included | Not included | Included |
Before you start
Can I start for free?
Yes. The Free plan gives you one idea each month and a basic comparison of up to three competitors.
When do I choose a paid plan?
Choose when you get your access link. Joining the list does not start a paid plan or ask for a card.
Which plan should I choose?
Free gives you a first look. Plus adds review analysis and a build plan. Pro adds more ideas and business planning.
What should I bring to the research?
Describe your idea, who it helps, and the problem it solves. Add competitors you already know, if you have them.
Does the research prove that an idea will work?
No. Research helps you choose a direction. You still need to talk to real customers and test your first product.
What if I need more than 20 ideas?
Contact us about the research you need. We can discuss the scope before you choose a plan.